Earning Priority Club® Rewards Points Now Faster in Canada

IHG and Capital One Canada Launch Two New Reward Credit Cards


TORONTO and ATLANTA (Dec. 5, 2011) – Priority Club® Rewards, the fastest-growing and most preferred hotel loyalty program in the world, has partnered with Capital One to announce the release of two new loyalty credit cards for our members in Canada. The new Priority Club World MasterCard and Priority Club Platinum MasterCard from Capital One make it easier to earn Priority Club points faster with the added flexibility to earn points for non-hotel stays.


Now, members residing in Canada can earn points on everything they purchase with their choice of loyalty rewards credit card, including unlimited bonus points accrual for the life of the card and a generous first purchase bonus. Stays at any of the more than 4,500 IHG (InterContinental Hotels Group) hotels worldwide will earn World cardholders five points and Platinum cardholders two points per dollar spent. Additionally, World card members will enjoy the perks of having Gold Elite Priority Club status for the life of their account, and all points earned through their card will count towards reaching Platinum Elite status.


“Consumer engagement with loyalty programs is at an all-time high. And, there has been a significant increase over the past 18 months in the number of consumer credit cards for travel rewards available,” said Don Berg, Vice President of Loyalty Programs and Partnerships, IHG. “We are excited to partner with Capital One to bring our members in Canada a competitive card that offers them the rewards privileges our research has showed us are meaningful to the way they spend and how they travel.”


Another significant feature of these new products is the cardholder’s ability to earn points on everything they purchase - with World cardholders earning two points for every dollar spent. When used at IHG Hotels, their ability to collect points more than doubles to five points for every dollar spent.


“We developed these cards with the intent to deliver a very high level of return for Canadian rewards seekers, said Simon Maycock, Vice President, Partnerships at Capital One Canada.  “The rate at which cardholders can earn rewards is market leading, and by combining this feature with the industry’s best hotel program, we believe that this rewards card is a top contender in any category.” 


Among the privileges card members receive with new cards from Priority Club and Capital One are:


Priority Club® World MasterCard®:

  • 30,000 Priority Club “Welcome” bonus points on your first purchase
  • Gold Elite Status for the life of the account
  • 2 points for every $1 spent on all non-hotel stay net purchases
  • Earn 5,000 Bonus Points for every $10,000 spent with no limit to the amount of points you can earn
  • Travel benefits including Emergency Medical Insurance and Trip Cancellation Insurance


Priority Club® Platinum MasterCard®:

  • 15,000 Priority Club “Welcome” Bonus Points on your first purchase
  • Every dollar spent is a point earned for all net purchases
  • 5,000 annual bonus points if at least $10 thousand is spent on the card
  • Enjoy Gold Elite Priority Club status for your first year of card membership
  • Get peace of mind on the road with perks including Travel and Car Rental Insurance


Priority Club Rewards members can redeem Priority Club points at nearly 160 hotels in Canada under IHG’s family of seven hotel brands: InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Hotel Indigo®, Holiday Inn®, Holiday Inn® Express, Staybridge Suites® and Candlewood Suites®. With special Priority Club redemption offers like PointBreaks, cardholders can redeem as few as 5,000 points for a Reward Night. In addition, Priority Club points can be, redeemed for travel through Priority Club’s Flights Anywhere™ program, gift cards or merchandise.


Canadian consumers can apply for these new Capital One credit cards online at www.capitalone.ca or by calling 1-800-481-3239.

About Capital One  

With offices in Toronto and Montreal, Capital One has offered Canadian consumers a range of competitive MasterCard credit cards since 1996, when the company first introduced the Platinum MasterCard in Canada. Capital One Canada is a division of Capital One Bank, a subsidiary of Capital One Financial Corporation of McLean, Virginia (NYSE: COF). 

About Priority Club Rewards

With 60 million members globally, IHG's Priority Club Rewards is the first, largest and fastest-growing guest loyalty program in the hotel industry.  Named Best Hotel Rewards Program in the World six years running by Global Traveler magazine and Best Hotel Loyalty Program for four consecutive years by Business Traveler magazine, Priority Club Rewards offers more sought-after benefits and the greatest ease of use of any hotel loyalty program.  In addition to flexible features like No Points Expiration, No Blackout Dates, Points & Cash and Flights AnywhereTM, Hotels Anywhere, Priority Club Rewards members have more options for point redemption than any other hotel loyalty program. Members can redeem points not only for Reward Nights, but also for airline miles on more than 40 partner airlines, for auto rentals, for gift certificates and for hundreds of products available in the rewards catalog.  And Priority Club Rewards is the only hotel loyalty program to allow members to create their own reward. With Priority Club® Rewards Concierge, if members can’t find what they want amongst the thousands of reward options, then the Priority Club Rewards Concierge will find the perfect reward for them. Enrollment in Priority Club Rewards is free. Guests can enroll by logging onto priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of any of IHG's more than 4,500 hotels worldwide.

Notes to Editors:

IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation operating seven hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites® . IHG also manages Priority Club® Rewards, the world’s first and largest hotel loyalty programme with over 61 million members worldwide.

IHG is the world’s largest hotel group by number of rooms and franchises, leases, manages or owns over 4,500 hotels and more than 666,000 guest rooms in 100 countries and territories, and has more than 1,100 hotels in its development pipeline. 

IHG is committed to gender balance throughout its business. We aspire to continue retaining a minimum of 25% female representation on the Board.


InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales.


Visit www.ihg.com for hotel information and reservations and www.priorityclub.com for more on Priority Club Rewards. For our latest news, visit www.ihg.com/media, www.twitter.com/ihgplc or www.youtube.com/ihgplc.





Laurel Ostfield




Monica Smith




Suzette Meade




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